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NOTES FROM THE ECOMMERCE EXPERTS... Making your online store more profitable |
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A message from our CEO, Steve MoenIt's a great big lucrative world out thereIn his annual shareholder report for 2013, Warren Buffett dubbed the good ol' U.S. of A. as the "mother lode of opportunity." And although stateside investments will continue to make up the lion's share of holdings for Berkshire Hathaway, the Oracle of Omaha would hardly take on the market without international diversification padding his portfolio. In that same vein, eCommerce companies, too, should consider the opportunities that come from overseas markets.
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| Selling abroad starts with a great product or service idea and continues by matching it with the right target market. Next up is establishing an eCommerce channel to get it into consumers' hands.
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Join us for a webcast next Tuesday, March 11, 2014, over the lunch hour.
We’ll cover the effects of a poorly performing site, various methods for performance tuning as well as what efforts can be taken to pinpoint areas of failure.
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Creating the right "sights and sounds" for eCommerce customers overseas will make the transition into emerging markets a much easier one.
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| Emerging countries are making major contributions to global eCommerce sales, forecasted to hit $1.5 trillion in 2014. To get in the game, though, it's important to have the right frame of mind.
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